Work experience
Design Lead
Simon Fraser University Public Square
Vancouver, BC | October 2019 – December 2022
Conceptualized graphics for 90+ distinct events.
Produced full event graphic run for social media, print ads, web ads,
webpages, posters, event signage, slideshows and more.
Developed and produced 2021 Community Summit branding in-house to create a versatile and distinct identity for the year-long event series.
Oversaw and supervised redesign and relaunch of SFU Public Square website in consultation with external design agency.
Worked with various partners internal and external to SFU to create graphics for collaborative events and projects.
Freelance Graphic & Web Designer
Various clients
October 2019 – present

Graphic Designer (internship)
M5 Marketing Communication
Halifax, NS | May – June 2019
Developed new creative based on client brand standards.
Resized ads for various print and digital applications.
Sourced assets for projects to reflect established tone.
Created mockups, moodboards and decks to convey ideas to clients.
Graphic & Web Designer
Our Community Bikes
Vancouver, BC | May–September 2018
Designed 25th anniversary logo featured on cycling caps, bottles and shirts.
Redesigned website and developed structure and content by coordinating with staff, volunteers and board members.
Created signage, posters and social media posts for special events, services and sales to better define brand and improve messaging.
Communications Officer
Nova Scotia Trails Federation
Halifax, NS | October 2016–September 2017
Designed MailChimp newsletters to promote events, deadlines and news.
Coordinated social media photo contest to increase community engagement.
Managed social media accounts.
Communications Officer
Langara College
Vancouver, BC | November 2015–September 2016
Managed marketing accounts of
36 departments and academic programs.
Coordinated printing and distribution of college promotional material, swag items and event signage.
Created and maintained web pages and advised clients of best practices.
Communications Specialist
Dalhousie University
Halifax, NS | May 2013–November 2015
Redesigned co-op office website based on UX surveys, focus groups, web analytics and competitor research, reducing site from 268 pages to 67.
Wrote all website content and ensured input and approval from stakeholders.
Redesigned email campaigns and newsletters, replacing PDF-based emails with HTML.
Civic Event Support Coordinator
Halifax Regional Municipality Civic Events
Halifax, NS  | April–September 2012
Drafted, revised and procured brochures for distribution to 20,000 homes.
Wrote and released radio scripts, newspaper ads, magazine articles and community advisories for five municipal events.
Used social media to promote events, respond to community and provide real-time updates for inclement weather and schedule changes.
Education
Diploma of Graphic Design
Nova Scotia Community College | Dartmouth, NS
September 2017–May 2019
Bachelor of Public Relations
Mount Saint Vincent University | Halifax, NS
September 2008–May 2012
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